ckdesignlab : concocting logical creativity

works by casey kaplan

concocting logical creativity

home_06_potato_+ View Project Identity
Print I recently finished up a set of business cards for the creative Stephen Politte, founder of PorchCulture. Curious how a sweet potato fits into the his brand?

This tater was the first of several stamps made for the low-budget, premium card. Take a look at the card HERE.

BRANDING

PORCH CULTURE

home_01_ecogear

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Identity

CK Design Lab completely rebuilt the ecogear website from the ground up.

Ecogear has a strong presence in the eco and green baby movements - finding ways to lessen our environmental footprint without sacrificing quality and style.

WEBSITE REDESIGN

ECOGEAR

home_07_yolo_

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You Only Live Once. A lifestlye branding package developed for the company who has brought SUP boarding to a whole new level.

The branding direction was built to supplement and refine the established brand.

BRAND IDENTITY

YOLO

home_03_bart

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Packaging
Print

I worked closely with Green Max distributors to develop ad campaigns for the BART railway system in S.F. Bay Area as well as Six Flags Theme Parks.

I also recently finished up sell sheets and business cards for Green Max, another company focused on products that help to protect our environment and resources.

AD CAMPAIGN

X-TREME SCOOTERS

home_02_mold.png

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A leading manufacturer of innovative consumer specialty products designing products to outperform the major brands.

CK Design Lab helped revamp this and many other products of its kind at a low buget.

LABORATORIES

HEARTLAND

home_05_ecogear

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Packaging

Starting with a logo, backpack sketches and mission, Ecogear has evolved into a recognized brand worldwide.

I have enjoyed working closely with the Ecogear team on all aspects of the brand.

BRAND IDENTITY

ECOGEAR

featured works

pti.jpgWhere I currently reside as Creative Director, focusing primarily on product design and development.PTI Group, Inc.ecogearkids_buttonForm and function come perfectly together with these kid friendly backpacks that are part pet, part toy, and a whole lot of fun for children.ECOGEAR KIDSdownloadpdf.jpgDon't feel like navigating the site? Here is an easy link to my work in a single PDF format. Thanks in advance for taking a look; I genuinely appreciate any and all comments and critique.COLLECTION OF WORKS

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NETWORK